Perfect Pet Insurance, part of the Tedaisy Insurance Group, has introduced two new lifetime insurance options for dogs and cats, providing annual veterinary fee limits of £7,000 and £10,000 across all eligible conditions.
The new cover levels expand the choices available to pet owners, complementing Perfect Pet’s existing policy with a £5,000 limit per condition.
The additional options are designed to give owners greater financial support when their pets need treatment for serious or complex health conditions. While the existing £5,000 policy applies separately to each eligible condition, the new £7,000 and £10,000 limits provide an annual allowance covering all eligible conditions combined. This can offer greater protection when treatment for one condition alone exceeds £5,000.
As lifetime policies, both new cover limits renew each year, restoring the available vet fee allowance at every policy renewal.
This annual reset can be particularly valuable for pets requiring ongoing care for conditions such as arthritis, diabetes and skin allergies, where treatment may continue over several years while the policy remains active.
Why now
The cost of veterinary treatment continues to rise, increasing the importance of having suitable financial protection for pets.
According to 2024 figures from the Association of British Insurers, published in May 2025, pet insurers paid a record £1.23 billion in claims during the year. This represented a 4 per cent increase on 2023, while the average claim rose to £685.
The ABI has associated the increase with rising veterinary costs, highlighting an Office for National Statistics figure showing inflation of 9.1 per cent for vets and other pet services in 2024.
The issue has also attracted attention from the Competition and Markets Authority, which has ordered veterinary practices across the UK to publish price lists and introduced a cap on prescription fees following its investigation into the veterinary services market.
What Perfect Pet says
“Owners tell us the same thing again and again: they want to say yes to the treatment their vet recommends without doing the sums first,” said Paul Byrne, Group Chairman and CEO of Tedaisy Insurance Group.
“Referral work, advanced imaging and long-term medication are now part of everyday veterinary care, and a single year of treatment can run well past £5,000. Our new £7,000 and £10,000 levels mean that when one serious condition needs more than that, owners have more cover available towards it.”
Byrne added: “Pet insurance has become an everyday financial product for millions of households. Our job is to make sure the cover keeps pace with the bills, not just the premiums.”
What comes with Perfect Pet lifetime cover
The new policies include the features available across Perfect Pet’s lifetime insurance range:
- Cover from four weeks of age, with no maximum age for taking out a new policy
- A 15 per cent discount for customers insuring multiple pets
- Complimentary 24/7 Vet Assist calls with a veterinary nurse
- Discounts on prescription medicines
Perfect Pet has an “Excellent” Trustpilot rating, based on more than 17,000 customer reviews.
The insurer was also recognised as Best Pet Insurance Provider UK 2025 at the Insurance Choice Awards and received a five-star Moneyfacts rating for dog insurance in 2026.
Available now
The new £7,000 and £10,000 lifetime cover options are now available for dogs and cats throughout the UK.
Policy premiums vary according to the animal’s species, breed, age and location, as well as the cover level selected.
