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Home » Covertime Launches to Meet the UK’s Rising Demand for On-Demand Car Insurance

Covertime Launches to Meet the UK’s Rising Demand for On-Demand Car Insurance

October 10, 20252 Mins Read Editor's Picks
Covertime Launches to Meet the UK’s Rising Demand for On-Demand Car Insurance
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Covertime has launched in the UK, entering a market where demand for short-term insurance is growing rapidly. With roughly 15% of drivers now choosing temporary cover over annual commitments, the company aims to redefine the ease and flexibility of car insurance.

For those borrowing a friend’s car, needing emergency cover, or driving a new vehicle home, Covertime delivers an effortless solution. The platform, available through web and mobile app, provides temporary insurance for cars, vans, and learner drivers in a matter of minutes.

Created from the ground up for the modern driver, Covertime combines speed, clarity, and convenience—offering instant quotes, seamless policy purchase, and immediate document delivery via email or the Covertime app.

“Consumer needs are shifting. The traditional annual car insurance policy doesn’t work for everyone and temporary insurance is helping to fill that gap,” said Alan Inskip, CEO and Co-Founder of Covertime.

“At Covertime, we’re combining years of industry experience with the latest technology to deliver a smarter, more flexible option, whether you need cover for a few hours or a few weeks.”

Having shaped the short-term insurance market nearly two decades ago, the Covertime founders bring proven expertise and a forward-thinking approach to this new launch. Built around flexibility, technology, and customer-first service, Covertime reflects how UK motorists drive and insure their vehicles today.

“Some drivers are paying thousands for an annual policy, even if they barely use their car,” said Paul Salter, Co-Founder and Chief Underwriting Officer.

“Temporary cover gives people a practical alternative, you only pay when you need to drive and you can get insured in no time.”

Find out more at Covertime.com.

About Covertime

Covertime Limited was founded in September 2024 by a team of temporary insurance industry experts who originally championed the short term insurance concept in 2006. Providing temporary car insurance to the UK, Covertime’s mission is to provide affordable, reliable and transparent short term cover to drivers who do not require an annual policy. 

Whether an individual needs to borrow a car from a friend or family, drive away a new car or insure a car for an emergency, Covertime’s laser-focus on the customer experience makes the process of obtaining a quote and buying insurance incredibly quick and simple, either through a browser or on the user-focused app.


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