“The company pension scheme is a mandatory part of an appreciative benefits strategy.” Helge Kniepen, Head of HR Competence & Payroll at Chocoladefabriken Lindt & Sprüngli and speaker at the Total Rewards practice forum, is convinced of this.
A company pension scheme (bAV) should not be missing from a good benefits strategy. This component of the benefit portfolio is also very important to the chocolate factories Lindt & Sprüngli. The company also ensures that young talents also have their retirement planning in mind. Helge Kniepen will reveal how this works at the Total Rewards practice forum on May 5th in Frankfurt am Main. We asked him a few questions in advance.
Four questions for… Helge Kniepen
COMP & BEN: Why is the topic of company pension schemes so important for employers these days?
Chocoladefabriken Lindt & Sprüngli GmbH is of the opinion that a good company pension plan is a mandatory part of an appreciative benefit strategy. Employer branding is becoming increasingly important. And since more and more young talents are eyeing the company pension scheme, we have to be well equipped here.
However, many people, especially younger people, do not keep an eye on the company pension scheme. What have you done to ensure that employees pay attention to the topic?
We have repeatedly focused on the topic of occupational pensions through various campaigns and events and continue to do so. We have produced information materials in various forms as well as an emotional video. However, we are convinced that the investment of company pension contributions in an innovative concept on the capital market is the most important point that has aroused the interest of young people.
Everything on topic
COMP & BEN
This article first appeared in the compensation magazine Comp & Ben. The online magazine reports on current topics relating to compensation & benefits and company pension schemes in six issues per year. Here you can download the magazine for free – and here Can you it COMP-&-BIN–Subscribe to Newsletter.
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Without giving too much away: What are the most important ingredients for the retirement model at Lindt & Sprüngli?
The most important ingredients are a modern and transparent company pension plan based on the already mentioned innovative investment concept on the capital market, a fresh and interesting presentation of the company pension plan and flexible options in the performance phase.
What are you particularly looking forward to at the Total Rewards practice forum?
I’m looking forward to what will certainly be an interesting exchange about our idea for designing the company pension scheme.
Info
Praxisforum Total Rewards
At the Total Rewards practical forum, which is taking place for the 10th time, Helge Kniepen, as well as other compensation and benefits experts from companies, science and institutions, will provide insights into their companies’ compensation and company pension models and present best practices.
This year’s speakers include, among others, Prof. Dr. Dirk Sliwka (University of Cologne), Carolin Lachner (Siemens Energy), Karsten Bich (DIN German Institute for Standardization), Judith Weggeman-Aicher (Ikea Germany), Anja Knauff (Vodafone) and Niko Lymberopoulos (GEA Group).
Register now and look forward to exciting impulses and time for networking.
The Total Rewards practical forum will take place on May 5th in the FAZ Tower in Frankfurt am Main. You can find the full program here.
